"CHUCHELO" (1983): ANALYSIS OF THE SOCIAL BULLYING MODEL IN SOVIET CINEMA
Abstract and keywords
Abstract (English):
This article analyzes the social model of bullying, presented in the film by Roland Bykov "Chuchelo", using philosophical and art criticism analysis, semiotic method and theory of artistic communication. The mechanisms of bullying, their consequences for the victim and society, and the film's call for audience responsibility for countering bullying are investigated. The scarecrow is seen as a powerful tool for creating a culture of intolerance to violence and increasing social responsibility. Research using philosophical and art criticism analysis, the semiotic method of analyzing cinema, as well as the theory of artistic communication.

Keywords:
bullying, cinema, the film "Chuchelo " by Roland Bykov in 1983, analysis of the work, social model, film communication, the influence of cinema on the viewer
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